• Team Member

You Are Here For More: Podcast Episode with Sheila Bella

Check out my most recent guest spot on the Academy's Channel!



As some of you may know my professional background was in Makeup and Salon Ownership before I started Coaching Full time... & so I love any opportunity to collaborate with my Beauty Bosses! Sheila Bella could be considered among the Ultimate Beauty Bosses in the game... so inspiring. So check out the link above or read the transcript here:


The Episode is Titled: You are here for more




Just because you start out as one thing, doesn’t mean you have to stay there forever. If you’re a Beauty professional with expanding dreams and goals… you owe it to yourself to uncover the fullness of those passions, and to see where they might lead you. You should always be striving for growth, and to learn as much as you can.. in any field that you work in.

I’m jazzie craig and I’m a Beauty Entrepreneur & Online Business Coach & Mentor.

Like many of you listening , my journey began in cosmetology school, just 6 years ago. I was making a much needed transition out of a corporate career & I honestly couldn’t wait to learn lashes & Microblading, … cosmetology school only barely scratched the surface of those things I was most interested in… but that was ok…because my education continued after I got licensed, and within a year I had acquired the skills, & built up enough clientele to open up my very own salon in Los Angeles California.

Now I know that Everyone gets into the beauty industry for different reasons. For some… it’s the artistry, for others, the healing power of seeing women genuinely transformed as makeup gives them their confidence back. All of these things are very satisfying… but I have to admit, for me….

It was being a Business Owner. That was the thing that spoke loudest to me and made me say “I’ve got to do that!”. The idea of being able to open up my own business, no matter how small or big, heck, I didn’t care if I was working from home. That freedom to be my own boss was what I craved more than anything.

It just so happened that I had a talent for art and details. Luckily it led me work in the Beauty industry.

When I began my career as a a Makeup Artist, I didn’t know what to expect and I had a lot of fear. Fear of failure, would I be good enough, would anyone want to hire me?

I looked up to artists like Sheila Bella…..Studio Sashiko…. and Permanent Beauty By Lilly … not only for their incredible talent, but also their amazing business savvy. It was enough to plant the seed that let me know, this is possible, and it’s possible for me too.

Soon… One salon became two. Two salons inspired an Online Enterprise… and by 2018 I had Courses, Products and Virtual Training all being sold Online… and I loved every minute of it. …At this time I was also still working as a service provider overseeing a team of 4 ladies, who also offered permanent makeup & eyelash services.

————————————————————— 3 min

But… I’d like to shift the focus off of me for a bit, and talk to you about your business.

What about you, what’s your journey been like? Was permanent makeup something you always knew you wanted to do, or did it come to you more unexpectedly. Who were some of the people who inspired you the most and what did you admire about them?

I for one, don’t take it for granted that we work in an industry ripe with opportunity for Women to thrive and excel really… without limitation.

It’s extraordinary to me to see so many women out there killing it in their businesses that are for the most part, fully owned, operated and patronized by WOMEN. Talk about girl power This creates such an extraordinary opportunity for growth…

Which leads to my next question… where do you see yourself in your beauty career in 2 years? And… how about 5 years?….

Have you expanded on your initial schooling and taken more advanced trainings? Are you regularly adding more services to your menu, to offer clients more value? I hope so. Because even if you’re rocking it right now, or comfortable, it’s that hunger for growth, & willingness to learn that’s going to keep your career thriving for years into the future.

If you’ve ever taken any of your trainings online, then you know it’s a totally easy & convenient way to learn new skills. You **may*** want to consider putting your own knowledge into a course.

Whenever my team or staff members expressed an interest in learning one or the other skillsets, microshading, volume lashes, lip tatoos or tinting. I always encouraged it because the more you learn, the more value you can bring.

Not everyone has the ambition to go into business for themselves & I certainly can understand that… but when your work ethic & expertise speaks strongly for itself you will also always be in demand to employers. And… if you ever needed to, you know that you could sustain a small business just using your skills alone.

That

So… No matter what you’ve got your eye on. My advice is… go for it.. take the course, buy the book, get the training … heck, CREATE the course if you’re the authority in that space. You can do it. It’s always worth it to invest in yourself. And it may even be time to invest your time & energy into building something for other professionals, if you believe YOU have the tried & true skills to lead them. I can tell you that The market is certainly hungry for it. This year alone,

just in online trainings? we enrolled over 1200 students from around the world ….What gifts could you be sharing with the world, if you stopped hesitating and started taking action on it today?

It’s a question worth thinking about…

I’m a prime example of how investing in yourself, and not settling can lead to new opportunities. I no longer provide services in my salons, I work exclusively as a Business Coach now, working with female entrepreneurs to cover everything from startups, to establishing their trademark, and creating online revenue streams through products, e-commerce and Online trainings & more.

Given my specific background… I had to create a special program just for beauty pros… PMU artists, hair stylists, weave masters & lash trainers… helping them Produce & package their own online trainings & bring it to market.

Because I know what it’s like to be a little bit lost, when it comes to reaching that next level. I’ve been 100% self made from the beginning, and I know you are too.

I may not have had the powerful corporate machine or big investors behind me when I built my businesses… but I didn’t let that stop me. I created something from my passion, my expertise… and I did what needed to be done to make it happen. It’s such an awesome feeling to reach beyond just my community, and get to touch the lives of people all over the world with my trainings & Coaching.

Having Online income in place and those extra streams of revenue really came in handy when corona virus hit. You never want to be left high & dry with any one employer, or unexpected circumstance having the power to put you out of work. It’s why I consider what I do now my most important calling… because I am obsessed with opening up these channels and businesses for other beauty professionals.

So don’t for a second, doubt that little voice inside you that tells you , you were meant for more..

One thing I learned is that even though you may be great at one thing, or experienced in one thing, talent & work ethic IS transferrable, meaning… you can take these things with you. Permanent makeup artists have a high level of concentration, attention to detail and have to be committed to customer satisfaction. We work on faces, what’s more important to a client than that. The fact that we are able to earn this level of trust from clients, means something. And you can in fact, take the skills that you’ve learned in these arenas and build upon them.

If you’re not sure how… just reach out, I’ll help you put the puzzle together. It’s something I love doing and am passionate about.

We live in a world that’s changing SO fast. I believe that for beauty professionals to stay sharp, & stay vital in the workforce… you have to have a mindset that leaves room for learning and growth at all times. This doesn’t have to mean working crazy hours, or prioritizing work over family and self care… but.. the thing that’s going to give you that edge in the industry, is how much & how often you choose to empower yourself with all the amazing things you can learn to not only improve your skills, but to find new avenues for business & income. Because when you share your talent, you be able to charge premium prices for it, because you’re the best at what you do. When you’re the best permanent makeup artist in the game, people will pay for that. And then you get to choose how you want to spend your time because guess what, the bills got paid after 4 or 5 days of work, and the rest is just gravy!

I wish you prosperity & success in your future career endeavors, and in navigating these new normal times that we’re living in.

And if you’d like to know more about what I do for Beauty professionals & Entrepreneurs just like you, visit me online at jazziecraig.com or on instagram @jazzie_m_craig

Cheers!



My Episode is titled: You are here for more

Just because you start out as one thing, doesn’t mean you have to stay there forever. If you’re a Beauty professional with expanding dreams and goals… you owe it to yourself to uncover the fullness of those passions, and to see where they might lead you. You should always be striving for growth, and to learn as much as you can.. in any field that you work in.

I’m jazzie craig and I’m a Beauty Entrepreneur & Online Business Coach & Mentor.

Like many of you listening , my journey began in cosmetology school, just 6 years ago. I was making a much needed transition out of a corporate career & I honestly couldn’t wait to learn lashes & Microblading, … cosmetology school only barely scratched the surface of those things I was most interested in… but that was ok…because my education continued after I got licensed, and within a year I had acquired the skills, & built up enough clientele to open up my very own salon in Los Angeles California.

Now I know that Everyone gets into the beauty industry for different reasons. For some… it’s the artistry, for others, the healing power of seeing women genuinely transformed as makeup gives them their confidence back. All of these things are very satisfying… but I have to admit, for me….

It was being a Business Owner. That was the thing that spoke loudest to me and made me say “I’ve got to do that!”. The idea of being able to open up my own business, no matter how small or big, heck, I didn’t care if I was working from home. That freedom to be my own boss was what I craved more than anything.

It just so happened that I had a talent for art and details. Luckily it led me work in the Beauty industry.

When I began my career as a a Makeup Artist, I didn’t know what to expect and I had a lot of fear. Fear of failure, would I be good enough, would anyone want to hire me?

I looked up to artists like Sheila Bella…..Studio Sashiko…. and Permanent Beauty By Lilly … not only for their incredible talent, but also their amazing business savvy. It was enough to plant the seed that let me know, this is possible, and it’s possible for me too.

Soon… One salon became two. Two salons inspired an Online Enterprise… and by 2018 I had Courses, Products and Virtual Training all being sold Online… and I loved every minute of it. …At this time I was also still working as a service provider overseeing a team of 4 ladies, who also offered permanent makeup & eyelash services.

————————————————————— 3 min

But… I’d like to shift the focus off of me for a bit, and talk to you about your business.

What about you, what’s your journey been like? Was permanent makeup something you always knew you wanted to do, or did it come to you more unexpectedly. Who were some of the people who inspired you the most and what did you admire about them?

I for one, don’t take it for granted that we work in an industry ripe with opportunity for Women to thrive and excel really… without limitation.

It’s extraordinary to me to see so many women out there killing it in their businesses that are for the most part, fully owned, operated and patronized by WOMEN. Talk about girl power This creates such an extraordinary opportunity for growth…

Which leads to my next question… where do you see yourself in your beauty career in 2 years? And… how about 5 years?….

Have you expanded on your initial schooling and taken more advanced trainings? Are you regularly adding more services to your menu, to offer clients more value? I hope so. Because even if you’re rocking it right now, or comfortable, it’s that hunger for growth, & willingness to learn that’s going to keep your career thriving for years into the future.

If you’ve ever taken any of your trainings online, then you know it’s a totally easy & convenient way to learn new skills. You **may*** want to consider putting your own knowledge into a course.

Whenever my team or staff members expressed an interest


in learning one or the other skillsets, microshading, volume lashes, lip tatoos or tinting. I always encouraged it because the more you learn, the more value you can bring.

Not everyone has the ambition to go into business for themselves & I certainly can understand that… but when your work ethic & expertise speaks strongly for itself you will also always be in demand to employers. And… if you ever needed to, you know that you could sustain a small business just using your skills alone.

So… No matter what you’ve got your eye on. My advice is… go for it.. take the course, buy the book, get the training … heck, CREATE the course if you’re the authority in that space. You can do it. It’s always worth it to invest in yourself. And it may even be time to invest your time & energy into building something for other professionals, if you believe YOU have the tried & true skills to lead them. I can tell you that The market is certainly hungry for it. This year alone,

just in online trainings? we enrolled over 1200 students from around the world ….What gifts could you be sharing with the world, if you stopped hesitating and started taking action on it today?

It’s a question worth thinking about…

I’m a prime example of how investing in yourself, and not settling can lead to new opportunities. I no longer provide services in my salons, I work exclusively as a Business Coach now, working with female entrepreneurs to cover everything from startups, to establishing their trademark, and creating online revenue streams through products, e-commerce and Online trainings & more.

Given my specific background… I had to create a special program just for beauty pros… PMU artists, hair stylists, weave masters & lash trainers… helping them Produce & package their own online trainings & bring it to market.

Because I know what it’s like to be a little bit lost, when it comes to reaching that next level. I’ve been 100% self made from the beginning, and I know you are too.

I may not have had the powerful corporate machine or big investors behind me when I built my businesses… but I didn’t let that stop me. I created something from my passion, my expertise… and I did what needed to be done to make it happen. It’s such an awesome feeling to reach beyond just my community, and get to touch the lives of people all over the world with my trainings & Coaching.

Having Online income in place and those extra streams of revenue really came in handy when corona virus hit. You never want to be left high & dry with any one employer, or unexpected circumstance having the power to put you out of work. It’s why I consider what I do now my most important calling… because I am obsessed with opening up these channels and businesses for other beauty professionals.

So don’t for a second, doubt that little voice inside you that tells you , you were meant for more..

One thing I learned is that even though you may be great at one thing, or experienced in one thing, talent & work ethic IS transferrable, meaning… you can take these things with you. Permanent makeup artists have a high level of concentration, attention to detail and have to be committed to customer satisfaction. We work on faces, what’s more important to a client than that. The fact that we are able to earn this level of trust from clients, means something. And you can in fact, take the skills that you’ve learned in these arenas and build upon them.

If you’re not sure how… just reach out, I’ll help you put the puzzle together. It’s something I love doing and am passionate about.

We live in a world that’s changing SO fast. I believe that for beauty professionals to stay sharp, & stay vital in the workforce… you have to have a mindset that leaves room for learning and growth at all times. This doesn’t have to mean working crazy hours, or prioritizing work over family and self care… but.. the thing that’s going to give you that edge in the industry, is how much & how often you choose to empower yourself with all the amazing things you can learn to not only improve your skills, but to find new avenues for business & income. Because when you share your talent, you be able to charge premium prices for it, because you’re the best at what you do. When you’re the best permanent makeup artist in the game, people will pay for that. And then you get to choose how you want to spend your time because guess what, the bills got paid after 4 or 5 days of work, and the rest is just gravy!

I wish you prosperity & success in your future career endeavors, and in navigating these new normal times that we’re living in.



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